ABOUT US
Our curly hair products use natural ingredients to create glossy, well-defined curls. The hair care line includes styling lotions, edge control gel, conditioners and cleanser to help you establish a routine that keeps your hair naturally gorgeous.
OUR FOUNDER'S STORY
Up North Naturals was founded by Lisa Keizer, a Toronto-based entrepreneur passionate about natural hair. Lisa started in her kitchen, researching and experimenting to create chemical free hair care products to repair hair and scalp damage that occurred after years of using relaxers. Previously, Lisa spent 18 years raising funds for charitable and non-profit organizations. Up North Naturals continues her community work by providing gentle, natural and effective hair products people can trust.
WHERE TO FIND US IN STORES
Our hair care products are available at select Target locations in the U.S. as well as independent salon and beauty supply shops across North America. To bring Up North Naturals into your salon or beauty supply outlet, contact us.
Our hair care products are available at select Target locations in the U.S. as well as independent salon and beauty supply shops across North America. To bring Up North Naturals into your salon or beauty supply outlet, contact us.
See our retail locations
See what people are saying about us!
TESTIMONIALS
My passion is helping others love who they were created to be. As a salon owner and hairstylist, I don't make people beautiful - I just enhance what they already have and focus on who they are as an individual. I love working with curls and coils in natural hair. I've worked in the industry for 7 years using the best techniques and practices to help curly hair thrive and promote growth. The Up North Naturals hair care line is a great way to achieve hydrated and defined curls with all natural ingredients!
OMG, thank you to Up North Naturals for doing my hair at an event last week! I know it was a section demo, but wow – I now have a new wash-and-go game! You were right about applying the Go-2 Hydrating Leave-in Hair Milk and Styling Lotion in sections. I get compliments all the time now and my hair stays moisturized all week.
Do yourself a favour and incorporate this line in your routine. I have 3C hair and it has never looked so good! I am a customer for life.
These are honestly the best products I have ever used. My sons keep stealing my Go-2 Hydrating Leave-in Hair Milk and FreshenUp Hair Mist! I was using another popular brand and it just made my hair super dry. But I don’t have that problem anymore. Thank you, Up North Naturals!
Up North Naturals not only nurtured my heat damaged hair back to life - creating healthy, hydrated and defined curls with bounce - it also helped me regain my confidence. I used to wish my hair could look like other natural curly girls. Never in my wildest dreams did I think I could rejuvenate my curls!
Thank you so much for this line! Up North Naturals is the best hair line for my wavy and curly type III curls. My favourite products are the Freshen Up Hair Mist, Twist & Curl Hair Butter, TLC Replenishing Conditioner, 8-Oil Blend and Go-2 Hydrating Leave-in Hair Milk. Wait…I also really like the Styling Lotion too. See, I really do love this line!
We stock up on Up North Naturals in our salon and use it on all of our beauties with Afro-textured hair. We love it!
Up North Naturals has the BEST natural hair products I have ever tried. I’m a customer for life! My 4BC hair type loves it and has never looked and felt better.
My order arrived just in time for my wash day and I am in love. I noticed the slip my curls have right away after using the Clean Curls Hair Cleanser and TLC Replenishing Conditioner. Thank you for creating this line!
I use Up North Naturals for both my hair and my toddler’s hair. We both have very different hair - but it works perfectly for both of us.
My curls are baaaack! I was using a brand that completely destroyed my curls and gave me rashes on my scalp. I cut several inches of my hair off and started using Up North Naturals. Now it’s 6 weeks later and my curls are healthy. I’ve never seen my curls clump and get so defined. These products are CLEAN and healthy.
I love the scent of the Up North Naturals products, and the definition and softness I get from using them on my natural 4AB hair.
I’m a straight natural, meaning that I usually wear blowouts but don’t chemically straighten my hair. Up North Naturals helps keep my hair hydrated and healthy – even in the extreme hot and cold weather that we have here in Canada!
I love the natural ingredients in Up North Naturals for helping my hair stay healthy. My hair has never looked better. Thank you, Lisa!
I started using Up North Naturals after watching a video on YouTube and I was hooked! After my first use I knew that THIS is the way my hair is supposed to feel. Thank you for creating these great products!